Digital marketing is a broad platform that has advanced greatly in recent years. Several strategies and marketing ideas can help one’s business grow in online marketing. You may know the importance of digital marketing strategies but not know where to start from. To start, you need to know about...

When you have your WordPress site, you will want the best features and exposure for your site. Google featured snippets are the searches that tend to get more clicks than a plain search result. It is a great way to get user conversion and increase engagement. Knowing how to...

Digital marketing is the new way of growing your business and website. To make sure your business is flourishing you need to understand how you can get the required result from the platform. For this, it is important to understand how digital marketing works and plan accordingly. Keeping in...

Before going on board with any UI design project, it is important to discuss the concept of, • content• context• audience Realizing the goals, constraints, audience etc will help contour the design perfectly. Prior to designing these solutions, there exist some key elements that one should keep track of....

Whether you are trying to impress existing customers or gather new ones, using the latest designs for your e-commerce website is the way to go.  Keeping up with the trends subtly suggests that your brand is modern and cutting edge, this in turn can set you apart from your...

Every business owner knows by now, how a good website design can sway their customers. A good website can have a massive positive impact on buyers and their choices. On the contrary a bad website is bound to hamper the authenticity of your business. The main purpose of your...

PPC (pay per click advertising) or Paid Search Advertising (PSA) is part of Search Engine Marketing (SEM) and is important for online business success and a necessary component for a complete and successful digital marketing campaign. Many small business owners underestimate the benefits of PPC and as generally miss...

You are highly accustomed to blogging or even at least heard of the term when you try to search for some content on a particular topic. Blogs are an extremely important source of information in this modern age ruled by digital marketing in Kolkata. But there are several others...

Landing pages play a crucial role in the establishment of any global business. Landing pages are the primary tool in digital marketing that helps to convert visitors into leads. A leading page is designed a bit differently from the other web pages in order to generate much-needed attention. Digital...